Built for SMEs, not scaled-down enterprise playbooks
Workxcreative exists because most marketing agencies either serve large enterprises with matching budgets, or treat SMEs as an afterthought with generic, one-size-fits-all packages. We built our process specifically for businesses that need real results from a focused budget.
Our story
Workxcreative was founded by marketers who spent years watching SMEs get underserved: either priced out of strategic agency work or sold generic retainers that never adapted to their specific market. We set out to build an agency that could deliver enterprise-grade strategy at a scale and cost that actually made sense for small and mid-size businesses.
Our approach
Every engagement starts with a real audit, not a templated package. We prioritize the channels most likely to move revenue for your specific business, sequence work by impact, and report in terms that matter to you: leads, pipeline, and cost per acquisition, not just rankings and impressions.
Our values
Results over vanity metrics
We report against pipeline and revenue, and we say so plainly when a channel isn't working.
Clarity over jargon
Strategy is explained in plain language a business owner can act on, not agency-speak.
Right-sized for SMEs
Our process and pricing are built for lean marketing teams and real budgets.
Forward-looking, not trend-chasing
We invest in what genuinely changes outcomes, with GEO being the clearest recent example, not every passing tactic.
Meet the team
Sofia Marchetti
Founder & Managing Director
Sixteen years in performance marketing across US and European agencies before founding Workxcreative to focus specifically on SME growth.
Daniel Osei
Head of SEO
Leads technical and content SEO strategy, with a background in both in-house and agency SEO for regional service businesses.
Clara Lindqvist
Head of GEO & Content
Focused on generative engine optimization and content strategy, helping clients build authority that both search engines and AI systems trust.
Marcus Feldman
Head of Paid Media
Runs paid search and social strategy, with a focus on efficient acquisition for cross-border SME campaigns.